Why is business intelligence so essential?

The business climate is constantly evolving and it is becoming more and more challenging. Organizations, Enterprises or SMBs are forced to respond quickly to changing conditions and to be innovative in the way they operate. This requires them to be agile and to make frequent and quick strategic, tactical, and operational decisions, some of which are very complex. Making such decisions requires considerable amounts of data, information, and knowledge.

In today’s business environment “Data is King”. Business Intelligence helps you to embrace strategic planning for business growth by identifying key trends and patterns in your data that have the potential to unlock new growth opportunities, streamline processes or even reduce costs with a full 360 degree view of your business.

It’s not only for enterprises – virtually every small, mid-sized, and large business can benefit from BI. Today, there are more BI choices geared for SMB needs and budgets than ever. For Leading-Edge organizations real time and mobile intelligence has become the primary experience, not an occasional experience. Business users now demand access to information within the natural flow of their day, not back at their desks.

Business Intelligence and Business Analytics have started to live inside of transactional systems. The Realm of advanced and specialized system has moved into mainstream as businesses seek forward-looking rather than backward-looking insights from data.

The Quality and Timeliness of an organization’s business intelligence doesn’t only mean difference in Profit and Loss but it actually means Survival or Bankruptcy.

 

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Oracle Vs Salesforce

Was on a Pre-sales meeting last week with a prospect for Implementation of Oracle ERP and for the first time I got to experience that how SaaS or Cloud computing is penetrating our local market. I would prefer using SaaS or on demand terminology as am not a fan of cloud computing , for me its just a craze over the phrase.

The company/prospect is a 140 year old manufacturing and trading concern and don’t have any Financial information system working on manual ledgers but are using Salesforce.com !!!. During that meeting I was asked to send a review of Oracle vs Salesforce whether they should move to Oracle or keep using Salesforce and integrate that  to Oracle ERP

Now before that we should know what do Salesforce and Oracle offers. Now obviously Salesforce.com is not an ERP, so it would be hard to compare them.

Salesforce.com is a CRM service mainly offers Sales and Service modules. They don’t have any Financial, SCM or manufacturing modules for small and medium-sized companies.

If you compare Oracle’s CRM  vs Salesforce.com  you need to see how good are these with Sales Automation, marketing and Customer Support Functions.

Now arguably Salesforce.com is a textbook model for SaaS deployment along with that we cannot overlook Oracle’s On demand product.

Oracle CRM on demand has evolved to be significant player in the sales automation space due to their multiyear effort and acquisition to make their product competitive with other vendors. However, Salesforce.com gets more attention partially because of its attractive UI and partially because of the rivalry between Larry Ellison and Marc Benioff and their on-site antics.

Coming back to comparison between these two Oracle CRM has better Sales Automation from sales team productivity to customer centrality and it comes with a rebuilt Integration with Oracle ERP and SAP. whereas, if you wish to integrate salesforce.com with your supply chain application you have to use informatica or salesforce’s integration tool kit which doesn’t comes cheap.

Oracle also has an advantage over salesforce and other CRM vendors due to their existing Oracle DB customers and ERP customers.

The main edge Salesforce.com has its offerings because with Oracle you either GO BIG OR GO HOME. Salesforce.com is very popular in small enterprises but when it comes to medium or large enterprises Oracle takes the lead because of its lions share in DB and ERP market.

Being an Oracle consultant my analysis might always lean towards Oracle :).  I suggest you to check out a thorough side-by-side analysis available on this link

Cloud, Cloud Computing, the internet’s next evolution or just the craze over the “phrase”

Cloud, Cloud Computing, the internet’s next evolution, cloud services, the emerging paradigm of virtualization. What the fuss is all about !!! What the hell is cloud computing, it is not the “same old thing” with a new word-really!!

There has been a lot of jibber and jabbering  going on about the new evolution in the “cloud” per se and as always everyone has their own definition. This new buzzword is being used in so many ways  and thrown around. Most of us mistakenly define it as virtualization but some are very  “insightful” explanations(ghanta) but the confusion remains, especially when my fellow bloggers  try to define it with a business perspective.

What is Cloud Computing..

Cloud computing is the next stage in the Internet’s evolution, providing the means through which everything  from computing power to computing infrastructure, applications, business processes to personal collaboration can be delivered to you as a service wherever and whenever you need — www.dummies.com

lets make it more simpler..

Cloud computing is essentially the ability to acquire or deliver a resource on demand, configured however the users chooses, and paid for according to consumption — WENDY PERILLI

Still dont get it ?

Softwares running Off-premises  simple as that

Interesting rite! so is it only a fashion statement? Yes!

What’s the catch then.

The problem is this phrase has been used by marketers in so many ways specially by Salesforce’s Marc Benioff who calls himself the leader of cloud services that every techie company now wants to jump into this bandwagon because the dumb CEOs are buying this shit. Just to lay off their DBAs and IT guyz and use their server room as their board room to have meetings for planning more cost cutting ways and earning through kickbacks.

I am not saying that they shouldn’t do that but if you really want to sell your Software as a Service which is nothing new btw. Dont create nonsensical chatter clouds like is WWW the internet? bring something new or just sell your “SOFTWARE”. You can’t just automate a sales platform and call it a sales cloud. I’m not against the concept of the cloud computing but it is just the marketing craze over the phrase. This is no evolution! Oracle is doing it for years with their ON Demand applications. We don’t see WordPress calling themselves “Blogcloud” because there is no cloud in it ….:)